Google Cloud
Latam SMB AI Usage Up 8x in a Year — Google's Story, Strategy Worth Watching
Google Cloud reports Latam SMB AI adoption grew 8x YoY, 9x in Brazil. The "cheap models for routine tasks, premium for heavy lifting" routing strategy
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Google Cloud reports Latam SMB AI adoption grew 8x YoY, 9x in Brazil. The "cheap models for routine tasks, premium for heavy lifting" routing strategy
AI speeds up employees, but organizations redirect saved time into repetitive work—not reusable knowledge, better workflows, or new capabilities.